Enrollment - Job #1
- "...around 80% of clinical trials fail to meet their initial patient enrollment timelines."
-- NIH: "Clinical Trials and Translational Research."
- "The challenges of measuring the safety and efficacy of investigational
drugs that target chronic, difficult-to-treat or rare diseases in more narrowly
defined patient subpopulations have increased the scope of clinical trials and
the burden to execute them in the past 15 years."
-- Getz KA, Campo RA. Trial watch: Trends in clinical trial design complexity. Nat Rev Drug Discov. 2017;16(5):307
- "Protocol design scope and execution burden continue to rise, most notably in Phase III"
-- Tufts Center for the Study of Drug Development. Impact Report. 2023;25(3).
The primary challenge to achieving success and keeping costs down in clinical trials remains enrollment.
Site-selection methodologies, information campaigns, shotgun advertising, and other traditional methods
haven't really changed or improved in the last 40 years. Compounding this issue is the reality that Big
Pharma has been overwhelmed by an avalanche of data companies over the last 25 years, with nearly every
one over-promising and under-delivering. With a track record of success and access to multiple enterprise
datasets, Hagimo is capable of delivering real-world analytics and assessments that can help fine-tune
your study parameters and drive successful enrollment.
Site Selection, Site Assessment
The likelihood of timely site activation increases dramatically based on how your sites are selected.
Were your selections based on data? Sites or investigators you've worked with before? A combination of
both? What about factors such as the local and regional concentration of eligible patients, media market
metrics, referral patterns, or proximity to centers of excellence, thought leaders, or other resources?
The reality is that most sites are selected based on past history and existing relationships with providers
or an investigator. Strategically placing sites based on proximity to populations of eligible patients,
which may exist outside of population centers, and taking into account referral patterns and other factors,
can dramatically improve the likelihood of successful enrollment.
Don't depend on someone's Rolodex and a past history of mediocre performance. The data and metrics that
can precisely inform you where to place your sites are available today. Let Hagimo help you leverage
them to your advantage.
Enrollment & Outreach
Where the rubber meets the road. Successful enrollment is the number one challenge in getting your study
underway on schedule. Hagimo has developed several methods of data-driven enrollment designed to work
side-by-side with traditional methods. These include:
- Direct Provider and Facility interaction: For nearly 20 years, Hagimo has maintained relationships
with thousands of providers and practice groups across the country. We can direct materials and information
to them on your behalf, focusing on the high-density providers and facilities that see the patients most
likely to be eligible for your study. "That doesn't work, doctors don't want to refer out of their practice."
We've had 20 years to develop methods of successfully working with providers to build patient populations for
clinical studies, and it can be done (without running afoul of Stark laws, the Sunshine Act, and other
regulations).
- Payers, TPAs, Plans, etc.: Hagimo has relationships with many of the largest payers in the country
and extensive experience working with TPAs and self-funded plans of all sizes. Each of these entities is ready
to hear about opportunities that can offer their members access to cutting-edge treatments while reducing
their own spend. All HIPAA conformal - let us make the introductions for you.
- Traditional AdvertisingL Existing marketing efforts - radio, television, magazines, and more recently,
Facebook, LinkedIn, YouTube, etc. - are still in wide use but are rarely based on any sort of business intelligence.
By knowing where the concentration of patients is, which media markets are reaching the most patients, what referral
patterns are moving the most patients, and even which parts of individual metro areas have the most affordable mass
transit to carry people to a trial site, we can greatly reduce advertising spend while increasing successful
randomizations. Don't keep advertising in the dark - use the available data-driven business intelligence to make
your advertising dollars work harder for you.
Feasibility
You've got your study inclusion and exclusion criteria. You've got your sites. Now, you've got
the ability to take this information and lay it out over more than 300 million health histories,
each with up to 10 years of data. Enrollment and attrition numbers per site. Projected incidence
rates across the entire cohort. Deep provider and practice information, all based on GIS mapping
technology that tells you exactly where the patients are, and what sites are performing. Lay the
referral patterns over top of it all to see what providers and facilities are receiving the
most eligible patients. Don't start the study until you know it's going to be a success.
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Study Tuning
Projected populations not what you need them to be? FDA interested in seeing more patients in the
study? Last minute changes to compounds or dosages? Change your criteria, re-populate your
study project, and then re-assess the feasibility. Add some new investigators since the last
projection? Removed some sites? Maybe you's like to see how a hypothetical site located in
a population center that you haven't considered yet will perform? Make the changes, hit the
switch, and get real-world data-driven answers that can help you fine-tune your study for
success.
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Investigator Database
Based on the curated data of building site assessments and paring bulk claims data since 2007,
Hagimo's database of principal and co-investigators, coordinators, and other site personnel
has more than
250,000 entries, each with contact information and a history of
study participation. Many have mapped NPI's where applicable, and all are searchable by
studfies they've participated in, therapeutic areas, and other criteria. This is where
to start if you're ready to select investigators based on data.
High-Density Practices
"Where are the eligible patients?" You can focus on population centers, or large facilities where
certain indications are treated, or you can develop a presence near specialty practices, along
with all of the other traditional advertising methods that have been used for decades.
Or, you can leverage Hagimo's Data Universe to determine exactly what practices the largest
concentrations of eligible patients are attending, and place your information directly in front
of the eyes that need to see it.
Hagimo builds nationwide cohorts of eligible patients based on your inclusion/exclusion criteria,
and then we isolate the associated medical providers and practices that are seeing these patients.
We also assess eligible patients within a defined radius to these practices, and then we sort
and score them, based on total eligible patients in each practice and total number of eligible
patients within those radii. The result is a list of high-density practices that are seeing more
of your eligible patients than any other facilities in the country - business intelligence that
can minimize your spend, inform your outreach, and maximize your enrollment.
Referral Patterns

Your potential eligible patient base isn't visiting just one provider. In particular, patients
with chronic conditions will often see their GP, selected specialists, and other providers. There
may be outpatient facilities, imaging centers, and other providers as well. Each of these represents
a dynamic pool of potential patients, with each population defined by their referral patterns.
Providers tend to refer to other providers that they know and trust, or to thought leaders in
their space. This information is also invaluable when it comes to site selection, giving you the
opportunity to place sites in close proximity to referral targets, or even bring these facilities
and receiving providers online as new sites or investigators.
Cohort Analytics
** - Coming Q2 2024
The same platform and analytics that Hagimo depends internally on are now available to you. With a subscription to
Hagimo's Data Universe™, you can specify your inclusion and exclusion criteria, build your cohorts,
fine-tune your study parameters, project enrollment and attrition on a per-site basis, and run real-time
actionable analytics across your patient cohort. Some of these analytics include:
- Patient Analytics I
- Patient Density Totals
- Counts by Diagnoses
- Counts by Procedures
- Basic Financial Metrics
- Patient Analytics II
- Financial Metrics by Payor
- Isometry and Divergence Analysis
- Provider Analytics I
- Providers by Patient Counts
- Specialty Breakouts
- Provider Analytics II
- In-Cohort Referral Networks
- Practice Financials
- Clinical Coding Trending
- Provider Analytics III
- Nationwide Referral Networks
- Patient Proximity Radii Analytics
- Site Proximity Mapping
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- Facility Metrics
- Patient Counts by Payor
- Transaction Financials
- ER Coding and Return Visits
- GIS and Visualizations I
- Nationwide Cohort Point and Heat Maps
- Nationwide Patient, Practice and Facility Maps
- GIS and Visualizations II
- Patient / Site Proximity Maps
- Patient Cluster and Supercluster Maps
- Media Market Populations
- Clinical Studies I
- Site Selection
- Site Assessment
- Clinical Studies II
- Enrollment and Attrition Projections
- Feasibility Report
- AI Inclusion / Exclusion Criteria Tuning
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